It’s unflippin’ believable!
So during my last few months at Edelman Digital I got to work on some truly awesome campaigns for some truly awesome clients. One of those clients was Ben & Jerry’s. I got to work on three campaigns for them, and one of those was for their launch of the Flipped Out! Sundae. I created some slick rich media stuff but one of the cooler aspects was doing the creative for their Facebook page, working with the guys from FlipMyText to create a fun little app that flipped any text you entered upside down and then allowed to you push that text to your Facebook status.
It was such a hit that it got featured on Mashable, which was especially cool for me. I’m a bit late with this post (ok, real late) but still, Mashable! The copy was done by the ever-talented Evan Rosler. Check it out!
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